With many insurance providers, it often feels like they take more than they give.

Optima Health is different. They believe their plans should act like a supportive friend—contributing more to members' lives than they require. Their goal: to be the accessible health plan that truly understands members' insurance needs.

Recognized as the Best OOH Campaign by OOH TODAY, our strategy garnered over 80 million impressions, attracted 91.5k new subscribers, and boosted organic and direct site traffic by 39% in just 4 months.